Owning a business is like planning a wedding...
Owning a business is kinda like planning a wedding. People want to tell you what they want to see you do, but really, it’s your decision.
You may or may not know, but my partner and I are 2 months away from our wedding day 🤯🤯🤯
We’ve had a 2-year engagement. And honestly, it’s been WAY too long for us.
Our wedding is going to be really simple. We didn’t need this much time to pull it together. (But how the heck was I supposed to know that as a first time bride?)
Our long engagement gave everyone a chance to get very excited very early, which was honestly very overwhelming for me.
My favourite part of wedding planning is when people ask what my partner and I want.
Because the day is supposed to be for us. Not anyone else.
It feels so much better for people to approach me knowing this day is something my partner and I created. That we don’t need expectations or advice, we need space to express what we want.
I try to always approach business like this too - when I’m hired as a coach or ad strategist, it’s not about me, it’s about my client/student. I’m not about to tell them to follow a blueprint to get to success. I’m going to listen to what they need and only give advice when it’s wanted.
I’m not out here trying to control your business. Just like how people have finally let go of trying to control my wedding day 😅
I do want you to succeed, but I want it to be on your terms.
That's why I'll never tell someone they need to run ads, I'll simply present it as an option.
New rule of thumb: Anytime someone tells you that you have to do something, it says more about them than it does about you.
You're already doing great 🤗
PS: If you know someone that’s getting married, I lovingly recommend asking what they want before telling them what they should want.
Self-inflicted expectations are overwhelming, let alone others' expectations of us 🤪