Your marketing strategy is costing you your next sale 😬
Your strategy is costing you your next sale.
Sorry, I said it.
You know when you take the Enneagram quiz or Myers Briggs and you feel like the results are written exactly for you? It's like somehow the quiz was able to interpret your answers and show you the exact words you needed to hear. Almost like it read your mind.
THAT is how someone should feel when they see your marketing content.
We want your audience to feel seen, empowered, and ready to build connection.
Here are three mistakes you're making in your marketing strategy:
1. You're putting all your eggs in the Instagram basket.
Yes, IG is great for building connections, but IG by itself is not a marketing strategy. If you're relying solely on Instagram to bring in your clients, sales, and business growth, you will likely be disappointed (especially if IG ever has a blackout again). Relying on an unpredictable platform to bring in steady results is very anxiety-inducing. It is a great asset to your strategy, but you cannot depend solely on it for your whole marketing plan.
2. You're not focused on growing your email list.
Email marketing has an ROI up to 40x higher than any social media channel. Not using email marketing for your business is literally costing you money. It's a way to capture an engaged audience that has chosen to get your emails. Email is not going anywhere. If you want a way to easily reach and communicate with your dream audience, trust me, email is where you should do it.
3. You don't want to invest in your business.
I get this all the time. People feel like they have to earn their success by DIY-ing the absolute crap out of their business and marketing. This can work, but my goodness, it is so consuming in time and energy. Maybe it's a matter of we can do it all, but we shouldn't do it all. Wouldn't you rather spend a bit of money to get 8+ hours of your life back than trying to learn a hard skill with no guidance? Whether it's outsourcing, investing in education or a coach, it is worth it. Trust me. The time and sanity you save by investing is absolutely unreal. Plus you can start making money faster if you stop trying to learn every skill under the sun all by yourself.
Here is what those three things are costing you: INCOME + CONNECTIONS!
There’s never been a better time to start working on your strategy - which is why I’ve been so excited to get more + more people on my waitlist for my signature program, Dream Audience on Autopilot. No obligation to purchase when you join the waitlist 💜