Marketing, advertising, mental health, and whatever else comes to my head ✨
A brand photoshoot is a great way to show off your business and attract new clients. You can use these images to promote your business, grow your social media following and even share them on your website. But before you book a photographer, there are a few things you should do first. Here are my top tips for creating a mood board or brand image gallery and preparing for your first brand photoshoot.
Read MoreOk, take a deep breath. Your Facebook Ad account was disabled and you have no idea why. This happens more than you may think. Having a disabled account will prevent you from running ads within Facebook Business Manager, and from boosting posts on both Facebook and Instagram. But we can fix it.
Read MoreOne of the primary reasons that Facebook Ads don’t convert is the sales page. Your Facebook Ad works to get clicked on, but your website has to drive the end result. Your website is so important. It needs to be done, tested, and ready to convert ✨before✨ you run ads.
Read MoreIf you are thinking about running some Facebook Ads, then you should definitely read this guide before doing so. Facebook ads can be extremely effective if done correctly and there is no better way to learn how than by using these prompts.
Read MoreHave you ever asked yourself "should I run Facebook Ads for my business" or something along those lines? As an experienced online marketer I get this question a lot from new and experienced online business owners. If you're one of these people searching for answers, you're in the right place.
Read MoreRunning ads on autopilot is a marketing strategy that requires work upfront then allows you to leave it running in the background with little to no maintenance. Typically, people set up their ads on autopilot to collect email addresses with the end goal of growing their email list subscribers.
Read MoreThe way reels are being pushed right now creates the deception that posting reels will create a successful business, but that just isn't true. I got a lot of exposure from the reel, but I didn't get any business results (leads, clients, sales, etc).
Read MoreWhenever I ask what my audience’s top question is with Facebook Ads, they usually say, “I just don’t even know where to start.” I’m here to tell you, your concerns are valid. BUT they also don’t need to be true. Let’s shift your mindset around Facebook Ads.
Read MoreFacebook and Instagram ads are very powerful tools for business owners. They can be used to generate leads, drive traffic, increase sales, promote e-commerce websites or boost your social media following.
Read MoreMarketing is made out to be an evil source of insecurity for consumers. This can be true for certain companies, but it’s also so much more. If intertwined carefully, marketing and mental health can come together to form a beautiful message that raises people up.
Read MoreEmail Anxiety defined: Feeling fear when checking your inbox & an inability to stop yourself from checking it. Typically it's from receiving mentally exhausting emails in the past.
Read MoreThere are things you should look for when hiring a Facebook Ads Strategist. A lot of people say they know how to get you all the sales you dream of with Facebook Ads, but do they really?
Read MoreWhat is a changemaker? “A changemaker is someone who is taking creative action to solve a social problem. First, by actively tackling a social problem, a changemaker demonstrates they are motivated to act.”
Read MoreThere are so many holidays coming up which means a LOT of sales. The worst thing about it is, most business owners leave holiday planning until the VERY last minute. Sometimes that works, but let me tell you, it’s not sustainable. Plus, it can get really expensive.
Read MoreYou might be wondering, why the heck should a Change-maker use Facebook Ads? If a Change-maker is already making change, then why do they need advertising to expand their audience?
Read MoreImagine how amazing and beautiful the world would be if we started acting in a way that feels good to us. Imagine scrolling through your social media feed and seeing other people’s posts knowing that they are posting because it feels good to them.
Read MoreIf you're a coach or entrepreneur, it can be hard to know where to turn when it comes to tools and resources. There are so many options out there, from apps to ebooks, software to marketing packages. So what should you use? See this article for the answer.
Read MoreOpen concept offices are cost effective, but not fun to work in. One thing lead to another and I realized if I wanted my dream job of having my own work space, I had to create it. So I started freelance marketing out of my home office in Kelowna.
Read MoreIt’s 2021 which means it’s time to REFRESH. Aside from this year feeling all too similar to 2020 already, there are seasonal factors in marketing coming into play and with 2020 done, we can forecast online behaviour a little easier this year.
Read MoreHe said, “No one is a marketing unicorn.” By that he meant, no one knows how to do all the different aspects of marketing. At that moment all I thought was, “but I want to be a unicorn.”
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